5 Ways Tradies Can Boost Customer Trust

Building customer trust is an essential component to providing outstanding customer service to your clients. Trust not only ensures a positive experience for both you and the homeowner, it makes it much more likely for the client to contact you again in the future when they need more work done.

Tradies can build trust with clients in many different ways and at different stages of the buyer journey – at the consideration stage, first contact, during the project and after the project has been completed.

It requires work, patience and a genuine desire to be there for your clients and make their concerns your priority at all times. Here are the top 5 ways to boost customer trust and grow a healthy, long-lasting relationship with your new and existing clients.

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Have A Strong Online Presence

The first place a potential client will check when they’re looking to hire a tradie is your website. It’s essential that tradies have an updated and informative website and are active on multiple social media platforms. This will build trust and confirm that you’re an authority in your trade of expertise who is available to help.

Clients want to see you interact with other customers, answer questions, post photos, write educational information and stay on top of the relevant news coming out of your industry.

You should also make sure you have an up-to-date Google My Business Listing. This handy tool lets you manage your online presence across Google, Search and Maps. Ensure all of your information is correct and verified so customers can easily find details and confirm that you are a legitimate and reputable business.

Showcase Referrals And Reviews

Highly rated reviews and solid referrals from happy previous clients are fundamental in proving to potential customers that you can successfully deliver your services and backup your claims.

Referrals and reviews let clients know what you’re like to work with and show that you are a specialist in your particular trade.

For example, if you have recently completed a major landscaping job as part of a gardening renovation project, other clients looking for a skilled landscaper will feel more reassured knowing you’ve done this type of work before.

Get used to asking clients for a review if they enjoyed the experience of working with you. This will help you to build a trustworthy and professional reputation.

Use Open Communication

Clients value tradies who will use clear, timely and honest communication with them. From discussing their initial needs and pain points, to defining the scope of the project, signing contracts and at every stage of the process – clients will appreciate a tradie who keeps them in the know.

Effective communication extends to email correspondence, phone calls and face-to-face meetings. It’s important to find the right balance between professional and casual so that you don’t present yourself as too formal and unapproachable.

Check in with your client regularly and let them know how the project is coming along. Explain what you have done and how it will benefit the client. Let them know if there are any issues you are facing or foresee facing in the future and encourage them to share their ideas.

Don’t forget to be friendly! Even though it’s a business relationship, your client is a real person and will value the chance to have a conversation with you similar to that of a workmate.

Be Respectful Of A Client’s Time And Home

With a tradie often needing to work long hours inside a client’s home for days, weeks or even months, you need to remain highly considerate of their time and residence.

It’s likely that both you and your client lead busy lives so keep your interactions to the point to ensure you don’t go over the specified amount of time that’s been scheduled. Show up on time and don’t attempt to reschedule or cancel any appointments at short notice. Try and be as flexible as you can when arranging times to communicate with your client.

When you’re in their home, treat the place and their belongings with care and respect. If you encounter other members of their household, greet them pleasantly and courteously.

Provide After Sales Support

The best tradies know that good business doesn’t stop when you leave a customer’s house after a job well done. By having an effective after sales service in place, you are demonstrating that you valued the client and the work you did for them.

Make sure you stay available to your client after the project has wrapped up in case they have any questions or need extra advice from you.

Encourage the client to leave feedback for you after the job is done. This will give you insight into what you did correctly and important areas that you could improve on for future clients.  

Ensure you have a procedure in place to deal with customer complaints. By showing a client that you can handle any complaints professionally, you will gain their trust and demonstrate your ability to resolve issues quickly and satisfactorily.

What Trades Can Benefit From Building Customer Trust?

Every business should focus on ways to build customer trust and prioritise their client’s needs and concerns. Here are just some of the types of trades who could benefit from building customer trust with their clients:

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Air Conditioning

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Bricklayers

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Builders

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Concreters

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Carpet Cleaners

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Electricians

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Hairdressers

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Landscapers

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Lawn Mowing

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Painters

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Plumbers

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Roofers

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Tiling

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Tree Lopper

Get in touch with us to discover how you can start advertising your services with us today.

We’re Specialists In Lead Generation For Tradies

This resource reveals 5 ways to boost customer trust when working with tradies. If it has convinced you of the value of trust between tradies and clients, you’re ready to take the next step and find your clients!

Trades U Can Trust are specialists in lead generation for tradies. Our service promises:

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To take the stress out of finding customers

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To connect you with quality leads in your local area

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To organise the entire process

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To deliver 5 star service and results

We operate across Australia. Fill out our contact form and discover how we can help you get more work and start building trustworthy client relationships to grow your business today.

tradies build client trust

Get in Contact Today!

ndis tradies

Im looking for a NDIS Approved tradesperson

Im looking for a Licensed and Approved trades person

Im a Licensed and insured tradie looking for work

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